Top Breitling replica watches‘ rise from aviation-focused watch brand to the watch world’s top table is the sort of thing that will be taught in business schools for years to come. Four years ago it owned 50 boutiques globally; this year, that number hit 300. In 2023 it again delivered a record fiscal year, breaking into Morgan Stanley’s Top 10 Swiss Watch Brands.
For CEO Georges Kern it is all the fruits of a well-executed masterplan to modernise cheap UK Breitling fake watches away from its long-forged aviation past and into what he is calling a “generalist brand”.
“We’re in a unique market position,” says Kern. “Our strategy is to deliver casual, inclusive and sustainable luxury timepieces that continue to resonate with our customers. Consequently, we are gaining more and more market share, with every year getting two-thirds new clients buying our watches.” It is true, Breitling’s product output over the past few years has solidified its offerings in Land, Air and Sea categories—with this year’s newly improved Swiss AAA replica Breitling Premier B01 Chronograph 42, and Top Time B01 Deus watches being welcome additions.
But as ‘generalist’ as Kern’s Breitling is becoming, he is wise enough not to overlook the aviation connection that continues to run through the brand—in fact, it was the Swiss watchmaker’s ‘Air’ segment that saw the latest upgrade with a newly redesigned line of its perfect fake Breitling Avenger pilot watches.
The new lineup was introduced with a slew of stellar new colourways, and, importantly, with the Breitling Manufacture Caliber 01. The luxury Breitling Avenger copy watches’ three new variations (B01 Chrono 44, Automatic GMT 44, and Automatic 42) have both stainless steel and ceramic case options—each with the choice of a military leather strap or stainless steel bracelet. It is a design update that Breitling believes fits more naturally in with the wider design codes running through its Superocean (Sea), Navitimer (Air) and Top Time (Land) collections.
“It’s a very sporty line,” says Kern. “Since we first launched it a few weeks back, the best sellers have been the ceramic ones, which I think is down to the style of the Swiss movements Breitling replica watches—more sporty, more fun—whereas for the more classic lines we do, the bestsellers tend to be the blue pieces.”
Cleverly, there isn’t just one aviation watch from Breitling and, to borrow a motoring comparison from Kern himself, it depends on whether you are the kind of guy who wants to drive an SUV or a convertible.
“An Avenger and a Navitimer are two totally different 1:1 Breitling super clone watches,” he says. “Yes, they are aviation inspired, but they are aesthetically different, the design is different and they tell a different story about the owner’s lifestyle.”
“There are many, many, many, more watch consumers, and people are much more knowledgeable now than there were ever before, so that is why we want to offer variety, but from a brand that feels compact and consistent” he says.
From the first day Georges Kern took over Breitling in 2016, he has never made a secret of his goal to evolve the watchmaker away from being a mono-style brand. And now with a seat that the top table, and a range of collections in front of him, the future of Breitling fake watches wholesale continues to look bright on land, sea and air.